Wholesale Pricing Discount B2B or native Shopify B2B?
Wholesale Helper's app is discount-based: wholesale prices are discounts applied to retail prices, from $24.99 a month, with guest (no-login) discounts, multi-currency and POS wholesale pricing on higher plans. Native B2B is catalog-based: buyers log in as a company and see catalog prices, with draft orders and net terms included. If you sell wholesale without logins, or at POS, check those two first.
Discount-based vs catalog-based wholesale
This app gives wholesale buyers a discount off retail, applied when they're tagged into a group, or even as a guest with no login1. Native Shopify B2B works differently. A buyer logs in as a contact at a company, and the catalog assigned to their location sets the price before any discount runs2.
The catalog approach is cleaner for accounting, because the order shows a wholesale price, not a retail price minus a discount. The discount approach is more flexible for open, no-login trade pricing. Which one you need comes down to whether your buyers have accounts.
Wholesale Pricing Discount plans
From the Shopify App Store listing1, read Oct 20, 2026.
| Plan | Price | Includes |
|---|---|---|
| Basic | $24.99/mo | Unlimited customer and tag groups, % discounts, order minimums per group, up to 3 volume rules, signup form, flat wholesale shipping |
| Professional | $44.99/mo | Guest discounts with no login, variant-level pricing, manual and draft orders, B2B discount codes, Net 15/30/60 |
| Enterprise | $49.99/mo | Unlimited volume rules, tiered pricing by quantity and order value, CSV import/export, per-customer overrides |
| Global | $64.99/mo | Multi-currency wholesale pricing, Shopify Markets integration, tax display options, wholesale pricing on Shopify POS |
Line by line against native B2B
| Wholesale Pricing Discount B2B feature | Native Shopify B2B | Plans |
|---|---|---|
| % discount by customer group | Catalog with a % adjustment | All plans; 3 catalogs below Plus3 |
| Guest discounts (no login) | None: B2B prices need a logged-in company contact | Gap by design |
| Variant-level custom pricing | Fixed prices per variant in a catalog | All plans |
| Manual / draft orders | Draft orders sent as invoices, with payment terms | All plans |
| Net 15/30/60 | Payment terms Net 7 to 904 | All plans |
| Tiered pricing by quantity | Quantity price breaks | All plans |
| Tiered pricing by order value | No native order-value tiers for B2B | Gap: discount or app |
| Multi-currency wholesale | B2B markets with catalog prices per currency | All plans; new Markets required below Plus |
| Wholesale pricing on POS | Check native B2B support for your POS flow before switching | Verify per store |
Cases where the app is the better tool
- You give wholesale prices to visitors without accounts, for example at trade shows via a discount link.
- Your price breaks are based on order value, not quantity.
- Your wholesale buyers buy in person through Shopify POS and the app's POS pricing is what your staff use.
How we'd switch you to native
Part of the Counter Switchover. The app stays live until every buyer's price matches.
- Export groups, discount rules and per-customer overrides.
- Turn % groups into catalogs with % adjustments; turn overrides into fixed catalog prices.
- Recreate draft-order invoicing and payment terms natively.
- Run price checks for each buyer, and test POS separately if you sell in person.
- Remove the app's discount codes and widgets, then uninstall.
Get a fixed price and a launch date in 15 minutes.
Tell us what you're running today. You'll have a written scope, a price that won't change and the date we'll be held to within one business day.
Sources
- Shopify App Store: Wholesale Pricing Discount B2B, checked October 20, 2026.
- Shopify.dev: Build for B2B, checked October 19, 2026.
- Shopify Help Center: B2B features by plan, checked October 19, 2026.
- Shopify Help Center: B2B payment terms, checked October 19, 2026.